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“I am a vegetarian and a healthy person, so I keep myself away from artificial and GMO products. ATH perfectly fits all my requirements and keeps me healthy.”

- Francisco “Sinistro” Iturralde | Brazilian Jiu Jitsu World Champion

Zeke Lau Getting Shacked | #TEAMATH

The best way to end your day is spending some time in the green room…

Zeke Lau Getting Shacked | #TEAMATH

The best way to end your day is spending some time in the green room…

Evan Dunham
Dustin Barca for Mayor
Zeke Lau
Evan “The Kid” Dunham | June 18, 2014
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Evan Dunham
The #teamath family is growing by one: Evan “The Kid” Dunham. Evan “The Kid” Dunham (born December 18, 1981) is an American mixed martial artist from Eugene, Oregon who currently fights for the Ultimate Fighting Championship in their Lightweight division. He is most known for his war versus TJ Grant that left them both soaked in each others blood. Follow Evan on Twitter @evandunham155 or on Instagram @evandunham155
Writing the Future | June 11, 2014
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“We need innovative ideas, rooted in our historical and cultural knowledge, to ensure that our economy is delivering a high quality of life and not compromising the things we value. We need to bring tourism and development into alignment with the values and priorities of residents, ensuring that tourism serves Kauaʻi instead of Kauaʻi serving tourism.” – Dustin Barca

A position in political office is not a normal path of a professional surfer and environmental activist. When local Kauaiian Dustin Barca returned home after a traveling surf career, he became aware of the issues his island of Kauai was facing and decided to write the future himself.

Barca may be best known for his activism related to environmental injustice and especially the impacts of the agrochemical industry on Kaua’i, however, he is also passionately committed to:

Democratic participation
Local agricultural food production and access to healthy foods
Cultural revival
Protecting Kauaʻi’s most vital water resources
Sustainable energy and transportation
Waste reduction
Better solutions to address crystal meth and illegal pharmaceutical drugs

Learn more and help spread the word at http://www.barca4mayor.com.

Changing the Face of Surfing Zeke Lau | June 11, 2014
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Kelly Slater Sunset Beach Jiu Jitsu
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Finalized The Hemp Gold bar | May 21, 2014
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Hemp Gold Protein Bar
Finalized our #HempGold protein bar! The best part about the vegan, gluten-free, and organic bar is that it’s flavored using real organic vanilla bean. No added sugar, sweetened naturally with stevia and organic honey, protein and carbohydrates all derived naturally from whole foods including almonds, oats, and Hemp Protein. Everything you want and no unnecessary fillers… Just how we like it. This bar is bad ass, you won’t be disappointed! Now to develop the packaging…
Kelly Slater Knows Gold | May 15, 2014
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Kelly Slater Hemp Gold
11-Time World Champion Kelly Slater knows Gold when he touches it. #HempGold #teamATH
Small Manageable Tasks | May 12, 2014
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You accomplish amazing feats by breaking an insurmountable task into small manageable tasks. It’s an age old adage spoken by General Abrams, “How do you eat an elephant? One bite at a time.” This quote is reverberated throughout many cultures, “A journey of a thousand miles begins with a single step.”

When faced with an insurmountable task, always break it into small manageable chunks, keeping your front sight on the 25 meter mark, step by step, hour by hour, day by day. When people often asked Navy SEALs how they managed to overcome the grueling 24 week BUD/s selection to earn the trident, a reoccurring theme arrises: focus on finishing the evolution. When you begin to look at the big picture, it becomes too much. But when you break it into small manageable tasks, before you know it, you’ve accomplished something worthwhile.

Take for example earning your Brazilian Jiu Jitsu Black Belt. On average, it takes 10 years to accomplish this task. When you start off as a white belt, that may seem impossible and lead to you quitting Brazilian Jiu Jitsu. But if you break it into small manageable chunks of: showing up to class, getting your first stripe, then your next stripe, before you know it, you’re a black belt.

Marcus Luttrell is a former Navy SEAL who wrote the book Lone Survivor about Operation Redwing. After getting blasted off an Afghanistan mountain from an RPG, breaking his back, surviving multiple gun shots, head trauma, and compound leg fractures, he was able to crawl 7 miles and survive until rescue. How did he do this? He would draw a line in the dirt with his knife, scratch and pull until his feet passed that line. Then he’d draw a new line and repeat the task. Breaking an insurmountable task into small manageable tasks.

You don’t accomplish major feats by trying to taking it all on at once. You break it down and attack it as small manageable tasks. So the next time you’re trying to accomplish something worthwhile, whether it is building a brand, earning a belt, winning a fight, changing your diet, or losing weight, break it down into small manageable tasks and attack it in pieces!

Dan Ige Hemp Gold Pancakes
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A Day in the Life of Zeke Lau
Hemp Gold Pancakes | Cooking with Dan Ige | May 8, 2014
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MMA fighter Dan Ige shows us one of his favorite recipes using the #HempGold to make hemp pancakes. If you haven’t tried out this recipe, you are missing out!
UFC 172 Results | April 27, 2014
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Max Holloway vs Andre Fili UFC 172

Max was able to secure the W over Andre Fili via guillotine in the 3rd and final round.

Yancy Medeiros vs Jim Miller UFC 172
Yancy got caught in a guillotine versus Jim Miller in the first round. Both guys showed some heart and dug deep and that’s all you can ask for.
A Day in the Life of Zeke Lau | April 16, 2014
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A Day in the Life of Zeke Lau
Surfline did an awesome write up of team rider Zeke Lau a few days ago:

It’s Tuesday morning. Light winds and a modest NW swell are keeping the North Shore full of fun, rippable springtime surf. A lifted, black 2014 Toyota Tundra pulls up to Haleiwa’s Ali’i Beach Park. The driver sneaks a peek at the playful lineup and quickly parks.

“Sorry I’m late, I forgot my lucky trunks and had to turn back,” Ezekiel Lau says. His 6’1″, 200-pound frame is commanding. The torn sleeves on his camouflage Volcom Hawaii T-shirt barely move as the morning’s first puff of tradewinds breeze through. His hair is cut to a tight fade; his post-pubescent beard is overgrown and unkempt. At 20 years old, Lau’s early days as a skinny, shaved-head NSSA champ are long gone. He’s a grown man now. And his stature more resembles a starting NBA pointguard than a wiry professional surfer.

Ezekiel Lau is an athlete in every sense of the word. His parents were both NCAA standouts. Zeke competed in soccer, baseball, basketball and track growing up. But surfing always seemed to be the young Hawaiian’s calling. These days, he trains regularly, surfs daily, all while eyeing his ultimate goal – the WCT.

“I just want compete at the highest level of our sport and surf against the best guys at the best waves,” says Zeke simply.

Last December, Lau won the Vans World Cup at Sunset Beach to cap off his first full-fledged year on the WQS. (Unlike most young pros, Zeke stayed in high school and graduated as a senior from the prestigious Kamehameha School.) The $40,000 winner’s check bought the shiny truck sitting in the parking lot, while the Prime points boosted him into the top-tier of the qualification rankings.

But like a historic trail of talented Hawaiians before him, heading off island to grovel in onshore beachbreaks doesn’t always go well. And after returning from a less-than-stellar run at the pair of season-opening six-stars in Australia, Lau is enjoying time at home with his girlfriend Jenna and his tight-knit family. But the goal is always the same.

He turns his back on the reeling, overhead Haleiwa rights. “Let’s go to a little lefthander with a ramp around the corner,” he says.

Clearly, he already knows how to surf perfect waves. But he also knows he’ll only end up on the Dream Tour by kicking his tail above-the-lip at waves like the chest-high slop he’s about to surf.”

Read the rest as well as video and slideshow at surfline.com.

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